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The traditional methods of marketing such as Yellow Pages and newspaper ads just don't bring the results that they did only insurance hail storm a couple of years back. It was essential to be in the yellow pages. Not any more. In reality you may well be wasting your money entirely. Last time I put a decent size ad in yellow pages, we didn't have a single response. Not one. Over a whole year. The same applies to flyers and brochures - when did you last get an adequate response from any of these? People just get so much junk mail nowadays, it goes straight in the bin.
2:p. M Bass student comes in. She's about 60 year's old, and her teacher just turned 18. This is going to be denver roofer interesting to watch. She is VERY timid and uncomfortable, so I requested will to be still for once. Will leans back on my brand new bar stool, (for the students), and it breaks in half, sending him into my recently built"Island". This island sits in the center of the store, and keeps all personal and business information behind out of reach of everyone, (including the cash register). Will knocks down the last wall, sending the Bass pupil into an anxiety attack. She gets up, pays for next week, then heads out the door. Thank you Will.
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Did you know that it costs approximately 90 percent more to acquire new customers than to keep an existing one? According to last term's advertising text book; Customer Service by Paul R. Timm when you lose one customer, they tell 11 people about the experience who subsequently tell 5 more people so in total, 67 people have just heard about the bad experience in doing business with your business. In a future edition we will take a look at the real down to earth cost of lost accounts.